A Fashion Revolution Fred Rich takes fashion to another level: upcycled designs handmade in Cape Town. Every garment is unique and a slow fashion statement, made with love to detail and to our environment. Founder Dinka Fredrich made her first upcycled garment at 12 and has been working creatively ever since. Fred Rich supports seamstresses and beaders, who are bound to stay at home with their children or grandchildren and gives them the opportunity to work from home. Designs are upcycled locally from secondhand and vintage fabrics and garments.

Fred Rich stands for original, vegan and ethical designs. Since 2018 Fred Rich is certified as “PETA approved vegan" and supports the movement “Fashion Revolution" to bring more awareness to the fashion industry and consumers.